J&J kicks off $5 billion clinical diagnostics unit sale: sources

By Soyoung Kim and Greg Roumeliotis and Jessica Toonkel

NEW YORK | Fri Sep 6, 2013 6:20pm

(Reuters) – Johnson & Johnson has launched a sale process for its Ortho Clinical Diagnostics unit, which makes blood screening equipment and laboratory blood tests and could fetch around $5 billion, three people familiar with the matter said on Friday.

J&J has asked JPMorgan Chase & Co to run the sale and is preparing to send detailed financial information in coming weeks to potential buyers, including some of the world’s largest private equity firms and a number of healthcare companies, the people said.

Early estimates suggest the unit’s earnings before interest, tax, depreciation and amortization are between $400 million and $500 million, suggesting a possible valuation of roughly $5 billion, the people said.

The unit, whose tests are considered older and less profitable than modern molecular diagnostics that examine gene mutations for signs of disease, has annual sales of about $2 billion.

The people asked not to be identified discussing details of the process. J&J declined to comment, while a JPMorgan spokeswoman had no immediate comment.

Healthcare conglomerate J&J said in January it would explore strategic alternatives for the unit and cautioned that the process could take anywhere from about 12 to 24 months.

Industrial and healthcare conglomerates General Electric and Danaher Corp. are likely to take a serious look at bidding for the J&J business, said one of the sources and another who had heard about the sales process.

GE declined to comment. A call to Danaher was not immediately returned.

J&J’s decision to divest the division comes as drugmakers are shedding businesses and cutting costs due to overseas price controls and pressure on payments from insurers and the government. Pfizer Inc, for instance, just spun off its animal health products business, and Abbott Laboratories split off its branded drugs unit early this year.

Ortho Clinical Diagnostics, whose revenue growth has been relatively flat, is No. 5 in the clinical diagnostics market, as measured in sales. Typically, J&J’s businesses rank first or second in their respective markets.

Clinical diagnostics are less attractive than molecular diagnostics, which could see strong revenue growth in coming years as examination of genes helps doctors steer patients to appropriate treatments.

But some analysts, including Les Funtleyder of Poliwogg, have said private equity buyers might be interested in the stable cash flow the J&J unit could provide.

(Reporting by Soyoung Kim, Greg Roumeliotis, Jessica Toonkel and Ransdell Pierson in New York; Editing by Gerald E. McCormick, Bernard Orr)

System Lets Surgeons Image the Brain While they Operate On It

A real-time MRI system can help surgeons perform faster and safer brain operations.

By Susan Young

A new system for visualizing the brain during surgery is helping neurosurgeons more accurately diagnose and treat patients and is even allowing them to perform some procedures that until now have been extremely difficult or even impossible.

Neurosurgeons can use the imaging technology during surgeries that require small objects—biopsy needles, implants, or tubes to deliver drugs—to be placed at precise locations in the brain. The system provides live magnetic resonance images (MRI) that allow surgeons to monitor their progress during the operation.

Typically, neurosurgeons use an MRI before a surgery to plan the trajectory of the operation, based on the brain’s position relative to a guidance frame that’s screwed onto the patient’s skull, says Robert Gross, a neurosurgeon at Emory University. But the brain can shift before the actual surgery takes place, he says, rendering that MRI inaccurate. To check on what’s happening inside a patient’s skull, doctors have to stop the surgery and perhaps even move the patient out of the operating room.

To address these issues, researchers have been developing new neurosurgical guidance systems that can work with the strong magnets and electronic signals used by MRI scanners. The medical-device company Medtronic, for example, offers a real-time MRI imaging system for neurosurgery. But Gross says the most useful system on the market is offered by MRI interventions, a medical device company based in Memphis, Tennessee.

How Microsoft Might Benefit from the Nokia Deal

If it can cleverly blend hardware and software in new ways, reach new markets, and take advantage of Nokia’s patent portfolio, Microsoft’s billions could be well spent.

By David Talbot

Nokia might have gotten the better of Microsoft this week in selling its once-dominant handset business to Microsoft and entering into a broad patent agreement in a deal worth $7.1 billion. Microsoft’s stock price took a big hit. And no wonder: given the declining state of Nokia’s business, the deal seemed like a desperate attempt to prop up the largest manufacturer of phones that run Windows before it went under or switched to Google’s Android system.

But there are at least four ways Microsoft might come up a winner in the long run. With than 4 percent of the global market for smartphone operating systems, Microsoft has little more to lose and a lot, potentially, to gain as it tries to claw market share from Android and Apple.

 

Here’s how Microsoft could benefit significantly.

1. Skype, the dominant voice-over-Internet service owned by Microsoft, could become more powerful. Microsoft can now push Skype across its Xbox gaming/TV console, Nokia devices, Surface tablets, all PCs, and Android and Apple phones. That’s more of the world than Apple or Google can address with their FaceTime or Hangouts chat services. Skype is being steadily integrated more deeply into Windows; it will be preinstalled in Windows 8.1 on the desktop. It could become a way for Microsoft to compete with conventional cellular carriers on voice and messaging, where there’s money to be made.

More generally, Microsoft might now be able to do something that Apple or Google haven’t or can’t: integrate mobile devices and desktops into a more seamless experience. Google is limited in this regard because it doesn’t control PCs, although it is doing things like putting Google Now, the company’s intelligent personal assistant, into its main website. Apple has required users to use iTunes, and more recently iCloud, to sync up their phones with their laptops, but perhaps Microsoft can use Skype and other apps as the basis of a simpler and more compelling multi-device experience.

2. Leaving aside the patents that Microsoft acquired, Nokia retains ownership of some of the most valuable and fundamental patents—known as “utility patents” in the wireless industry. While Microsoft didn’t buy those, it did license all of them for 10 years, giving it a free reign that rival phone makers won’t necessarily have.

Over the last two decades or so, Nokia spent more than $55 billion on R&D and made acquisitions that gave it a war chest of 30,000 patents. Many of these cover fundamental operations and ones for wireless standards like GSM. One of Nokia’s most valuable patents is one describing a “method for mapping, translating, and dynamically reconciling data.” This is now fundamental to syncing calendars on different devices. And now that it is free of its handset business, Nokia can focus more on monetizing this fundamental IP—in court, if necessary. Nokia will no longer have to worry about countersuits alleging infringements by technologies in its phones, since it will no longer be making or selling any. And if Nokia does decide to go for the jugular, Microsoft’s neck will be protected.

Nokia has shown aggressiveness before. In a 2009 suit against Apple, Nokia claimed that the iPhone maker had violated 46 Nokia patents, on everything from wireless standards to touch-screen controls. Apple agreed to settle two years ago. Nokia gets more than $600 million every year in patent-related revenue.

Nokia’s announcement included this clue: the company plans to “expand its industry-leading technology licensing program, spanning technologies that enable mobility today and tomorrow.”

3. Microsoft may gain a deeper store of research knowledge to draw from. Nokia spent lavishly on R&D—including more than $5 billion last year alone—and had 27,551 R&D employees at the end of 2012. It’s true that the value of their collective output is dubious: Nokia R&D failed to produce technologies that could dent the dominance of Apple and Samsung in the smartphone business.

Oskar Sodergren, a Nokia spokesman, says that while the Nokia Research Center stays with Nokia, all R&D staff related to mobile products and smartphones will all transfer to Microsoft. Presumably, these are the people who gave us things like “Morph Concept” technologies—in which a phone or watch can be made flexible and transparent, with built-in solar-power recharging and integrated sensors.

A Microsoft research spokeswoman, Chrissy Vaughn, says the company was not elaborating on how the research units might merge. But Steve Ballmer, Microsoft’s outgoing CEO, said in a press call yesterday that “Finland will become the hub and the center for our phone R&D.” The two companies have said that all of Nokia’s 4,700 Finnish employees who now work in devices and services will become Microsoft employees.

4. The smartphone business is still ramping up quickly, which means there remains a lot of opportunity, especially in international markets that are far from saturated. Nokia sells more than 200 million phones annually—and most of them are not in Europe or North America. Although Microsoft will have to compete with legions of low-cost manufacturers, it might be able to use Nokia’s international manufacturing and distribution to its advantage—assuming, of course, that it can do something truly novel on the phones themselves.

China Unicom, Telecom to sell latest iPhone shortly after U.S. launch

By Lee Chyen Yee

(Reuters) – Chinese telecom carriers China Unicom Hong Kong Ltd (0762.HK) and China Telecom Corp Ltd (0728.HK) will carry AppleInc’s (AAPL.O) newest iPhone models within days of their launch in Beijing next week as the U.S. technology giant tries to regain lost ground in its second-biggest market by releasing the phones faster.

Apple said earlier this week it was holding a satellite event in Beijing on September 11, the day after it is expected to unveil its latest iPhones in the United States. The September 11 event is the first time Apple will launch in China at almost the same time as in the United States, underscoring the importance of the Chinese smartphone market, the biggest in the world.

“There used to be a wait of a few months before Apple launches their latest products in China, but nowadays, China is too important a market for Apple and so it will be the first batch of markets to start selling the low and high-end iPhones next week,” said a source at one of the telecom carriers, who declined to be identified as he was not authorized to speak to the media.

The high-end version is being called the iPhone 5S and the low-end version is the 5C.

China Unicom and China Telecom, the mainland’s second and third-biggest mobile carriers respectively with a combined 266 million subscribers, are Apple’s carrier partners in China, the world’s biggest mobile phone market with more than 1 billion users.

China Mobile Ltd (0941.HK) is the only carrier without an iPhone contract, although it has been rumored in the market Apple and China Mobile may soon come to an agreement.

Apple’s high-end 5S model may support a 4G technology called TD-LTE, which could pave the way for an agreement with China Mobile, which has more than double the subscribers of China Unicom and Telecom combined.

Officials with all three carriers declined to comment.

Days after the launch in Beijing, both of Apple’s current Chinese carriers will accept pre-orders. It will take about a week for them to deliver the new iPhones to their customers, the source said.

News of the iPhone debuts leaked on Sina Corp’s (SINA.O) Weibo microblog, which briefly carried a pre-order advertisement for the latest models on China Telecom’s verified page in Beijing. The post was quickly taken down, although word had already spread among bloggers, many of whom posted screenshots of the announcement.

“Have you prepared your cash to welcome the iPhone 5S and 5C? I’m looking forward to it,” said a Sina microblogger.

Over the past few quarters, Apple’s China market share has dwindled due to stiff competition from global rivals like Samsung Electronics Co Ltd (005930.KS) and domestic players selling phones that cost a fraction of the iPhone.

Its second-quarter market share slipped to 5 percent and was ranked No.7, trailing Samsung, Lenovo Group Ltd (0992.HK), Yulong Computer, ZTE Corp (0763.HK) (000063.SZ), Huawei Technologies Co Ltd HWT.UL and Xiaomi, according to research firm Canalys. Apple’s iPhones had a market share of 8 percent, making it the No.5 vendor, in the first quarter, Canalys said.

“It’s a very good direction that Apple is launching its latest model so soon in China when its brand attraction is on the decline,” said Nicole Peng, an analyst at Canalys. “It is a sign that they value the Chinese consumers.”

In another sign that its Chinese sales were faltering, Apple’s greater China revenue for its fiscal quarter ending June plunged 43 percent from the previous period and 14 percent from the same quarter last year to around $5 billion.

(Reporting by Lee Chyen Yee in SINGAPORE; Additional reporting by Paul Carsten in BEIJING; Editing by Matt Driskill)

Xiaomi Makes Another Big Move in Consumer Electronics

By Eric Pfanner

TAIPEI — Fresh from poaching a top Google executive to lead its global expansion plans, the Chinese smartphone maker Xiaomi on Thursday announced another jaw-dropper: a 3-D television with a 47-inch screen, capable of hooking up to Internet, all for less than $500.

Xiaomi unveiled the set, called the MiTV, in Beijing, describing it as a “smart” TV that operates with the Android mobile operating system. The display panels are made by Samsung or LG, the South Korean companies that dominate the global television business.

The introduction of the MiTV follows the news last week that Xiaomi had hired Hugo Barra, an executive in Google’s Android operation, to spearhead its growth in export markets. The move drew considerable attention because Xiaomi until now has focused on China, where its smartphones have overtaken Apple’s iPhone in market share.

Xiaomi on Thursday also unveiled a new smartphone, the Mi3. It is packed with features, including a 5-inch screen, a five-megapixel camera and processors from Nvidia or Qualcomm. Though plans for international availability were not detailed, this is presumably the device with which the company intends to take beyond the Middle Kingdom.

A version of the phone with 16 gigabytes of storage will be sold for 1,999 yuan, or about $327, while a 64-gigabyte version costs 2,499 yuan. That is less than half the typical price of an Apple iPhone 5.

The Xiaomi TV also looks like a bargain, though this appears to be a made-for-China product, at least for now.

 

 

GE plans to exit U.S. retail lending

Reuters

General Electric Co plans to spin off the U.S. consumer lending operations of its finance arm GE Capital, as the conglomerate moves to focus on its core industrial operations, a person familiar with the matter said.

GE Capital nearly sank the whole company during the 2007-2009 financial crisis, and the company has been trying to shrink the division’s portfolio ever since.

An initial public offering of the consumer lending division, which issues store credit cards for 55 million Americans, could come early next year, but its size has not yet been determined, according to the Wall Street Journal. (http://link.reuters.com/sug72v)

“A spin-off of GE’s consumer business would be a significant positive for the company, as it would expedite its shift to industrial earnings solidly outgrowing GE Capital,” said William Blair & Co analyst Nicholas Heymann, in a note.

GE declined to comment.

A sale might help GE Capital escape some of the most burdensome new regulations after it was named a systemically important financial institution by the U.S. financial risk council in July.

The council reviews the status of these institutions – which are so large their demise could threaten the safety of the entire financial system – annually, taking into account “any material changes” to the business.

The consumer division earned $3.24 billion last year and had assets of $139 billion. GE Capital’s total assets at the end of 2012 were $539 billion.

Chief Executive Jeffrey Immelt at a conference in May said the company aimed to trim GE Capital’s assets to $300 billion to $350 billion by the end of 2014 through “staged exits” of some non-core assets.

Bankers from JPMorgan Chase & Co and Goldman Sachs Group Inc are working on a possible public offering, while alternatives include smaller spin-offs or asset sales, the Wall Street Journal said. Goldman Sachs and JPMorgan declined to comment.

William Blair analysts said the consumer division could potentially be valued at $35 billion, or about $3 to $4 per GE share.

(Reporting by Patricia Kranz and Jessica Toonkel in New York, Douwe Miedema in Washington, and Sakthi Prasad in Bangalore; Editing by Steve Orlofsky and Tim Dobbyn)

Salesforce Jumps, But H-P, Microsoft Slip

By Benjamin Pimentel

MarketWatch Pulse
SAN FRANCISCO –  Shares of Salesforce.com jumped more than 9% Friday morning a day after the business software company blew past Wall Street estimates. Also on the rise were shares of Splunk Inc. , up 8%, after the data-analysis company raised its revenue outlook. But the tech sector was weighed down by declining shares of Hewlett-Packard Co. and Microsoft Corp. , which were the worst performers on the Dow Jones Industrial Average which was off 23 points. IDC reported Thursday that PC sales are now also slowing in emerging markets. The Nasdaq Composite Index shed 0.1% to 3,617. The Philadelphia Semiconductor Index was down 0.2%.

A Wearable Computer More Powerful than Glass, And Even More Awkward

A startup that makes 3-D glasses stands out, in part, by including Steve Mann on its team.

Steve Mann, a pioneer in the field of wearable computing, has been touting the benefits of head-mounted computers for decades. Now, the University of Toronto professor is also lending his weight and experience to a company hoping to loosen Google Glass’s grip on the nascent market with a different take on computer glasses that merges the real and the virtual.

The company, Meta, is building computerized headwear that can overlay interactive 3-D content onto the real world. While the device is bulky, Meta hopes it can eventually slim it down into a sleek, light pair of normal-looking glasses that could be used in all kinds of virtual activities, from gaming to product design. The company, which was founded by Meron Gribetz and Ben Sand, counts Mann as its chief scientist. One of Mann’s graduate students, Ray Lo, serves as chief technical officer. The company just completed a stint with Y Combinator, the successful startup accelerator based in Mountain View, California.

Meta’s clunky-looking initial product, called Space Glasses, is meant more as a tool for app developers than as a gadget you’d want to actually wear. It doesn’t have a built-in battery or central or graphics processors, so it needs to be physically tethered to a computer in order to work. It includes a see-through projectable LCD for each eye, an infrared depth camera, and a standard color camera, as well as an accelerometer, gyroscope, and compass. The second version of Space Glasses will be lighter and less bulky-looking, the team says, and will include a battery and central and graphics processors, as well as some changes to the software.

“I think it’s a really good time to enter into this world,” says Mann, who has been sporting his own custom glasses, and pushing the idea of head-worn computers, since the 1970s. As all kinds of wearable technology become cheaper and more widespread, “smart” glasses are leading the charge, helped by the promotion of Glass and a slew of other products from various companies. Market researcher IHS predicts that 124,000 pairs of smart glasses will ship this year, mostly to developers, up from 50,000 last year. IHS expects the figure to climb as high as 434,000 next year.

Space Glasses are not yet shipping widely, but a Kickstarter campaign seeking $100,000 to support the device’s creation brought in nearly double its goal. So far, more than 900 developers have paid hundreds of dollars apiece to get an early version of the glasses, which Meta recently began sending out, or preorder a sleeker-looking model, which is expected to go out to buyers in April (currently, both cost $667).

Space Glasses work by, essentially, building up a 3-D model of the world as you’re walking around, using an algorithm Meta built to track flat surfaces in real time; unlike some previous augmented-reality systems, it needs no special physical markers. The coördinates resulting from this tracking are relayed to the computer, which renders the digital information as a 3-D model of your immediate surroundings. This makes it possible, for example, to project a movie onto a chosen piece of paper, as the team showed me in person. Different people could approach the same 3-D object at different angles, or a 3-D model could follow you around.

“You don’t need to change anything about the world you’re in for us to track it, which is a huge breakthrough,” Sand says.

The team envisions Meta as a replacement for the standard computer and as something people can use together, whether they’re architects standing around a table to design a building or friends running around playing a shoot-‘em-up game. Eventually, Gribetz hopes, Meta can build its technology into something even less obvious than glasses, like an optic-nerve implant.

That’s a long way away, though. While the splashy demo video on Meta’s site promises a range of interactive activities—such as virtually sculpting and then 3-D printing a vase, or playing a game of virtual chess with a friend—it’s all courtesy of special effects meant to give an idea of what the wearer will see. (The team says, though, that most of these demos have been built already and will soon be available to developers, along with a software development kit.) In the few minutes I tried it out, I couldn’t do much more than swipe some letters on a virtual keyboard projected in front of me and poke haphazardly at a 3-D mushroom.

The coolest demo I saw involved an animated clip projected onto a sheet of paper Lo held—and moved—in front of me. Though movie watching is a passive activity, this does give an idea of how well Meta’s real-time surface tracking works.

Natan Linder, a graduate student in the Fluid Interfaces Group at the MIT Media Lab, can imagine how a head-mounted computer like Meta might be useful to, say, prep you quickly for a conversation by showing you what an old friend has been up to lately, or show pilots information they need to see (a purpose for which head-mounted technology has been used in the past). He’s not convinced that such a device will be generally useful, though; he likens it to the Bluetooth earpieces some people wore constantly in years past, “only much worse.”

Still, he feels that Mann’s involvement lends cachet. “He basically started this whole thing,” he says. “If anybody can see it through and help them make it relevant, I think it would be him.”

Vodafone investors split on best use of Verizon windfall

By Sinead Cruise and Chris Vellacott

LONDON | Fri Aug 30, 2013 1:28pm EDT

(Reuters) – Top investors in Vodafone Group (VOD.L) are set to clash over what the company should do with perhaps as much as $130 billion in proceeds from the sale of its stake in Verizon Wireless, which is expected to be announced imminently.

Vodafone shareholders contacted by Reuters as talks continued between the British firm and Verizon Communications (VZ.N) were split between those wanting to see the cash returned as dividends and those wanting the firm to invest it.

Verizon is close to buying the 45 percent stake in the joint venture Verizon Wireless from Vodafone, according to sources.

While some investors relish the idea of a special dividend and buyback spree, others say Vodafone is selling its best asset and must reinvest much of the proceeds in the company’s future to avoid reliance on low-growth European markets.

Vodafone’s 12-month dividend yield stands at 5.5 percent compared with an average of 5.1 percent for its European and UK peer group, according to Thomson Reuters data.

A lucrative sale of its Verizon stake would free up cash to invest in new infrastructure or to acquire smaller players to diversify and offset a squeeze on revenues in the mobile phone market, where competition is strong and prices are declining.

“You only want a deal done if they are going to do something with it,” said a fund manager at one of Vodafone’s 10 largest shareholders, who declined to be named.

“The worst-case scenario is that Vodafone takes the money and just hands it all back to shareholders. Then you are left with a weird company that isn’t really doing anything.”

CHANGING TACK

Vodafone has increasingly diversified from its “pure play” mobile strategy in the last 18 months, buying British fixed-line operator Cable & Wireless Worldwide for $1.6 billion last year and German cable operator Kabel Deutschland for $10 billion in June, its largest deal for six years.

It is also building a 1 billion euro fiber-optic network in Spain with France’s Orange (ORAN.PA). Analysts have said fixed-line assets in Spain such as ONO or Italian broadband specialist Fastweb, which is owned by Swisscom (SCMN.VX), could be next on its shopping list.

Investors said Vodafone needed to make quick progress on this strategic shift or run the risk of becoming commercially obsolete in a market where many peers are selling packages that combine cable or satellite television, fixed-line services, broadband Internet and mobile phone deals.

“The problem for Vodafone is that they have no infrastructure to be able to offer this quad play … Pure mobile phone operators are struggling; they have to keep cutting their prices to stay in line with players who can fall back on rising revenues from broadband,” the top 10 investor said.

DEBT REPAYMENT

Even some of the company’s debtholders, who typically call for conservative use of sale proceeds to pay down debt, suggest some acquisitions might be beneficial for the long-term financial stability of the firm.

Vodafone’s net debt is twice its 2013 earnings, according to Thomson Reuters data, in line with the industry median. Its debt is rated A- by ratings agencies Fitch and S&P.

“From a bondholder’s perspective, we’d always prefer actions that boost creditworthiness,” said Matt Eagan, co-manager of the $22 billion Loomis Sayles Bond Fund and a Vodafone bondholder.

“That would could come from debt reduction in the case of Vodafone. However, I’m not opposed to acquisitions to the extent they boost the firm’s business position. Consolidation in this industry has generally been positive from a credit standpoint.”

But a second of Vodafone’s 10 largest shareholders said he thought investors would want most of the proceeds from a stake sale returned to them as a condition of approving any proposal.

His sentiments echoed those of a third investor among Vodafone’s 30 largest shareholders, who said he feared the firm was already too far behind rivals who have the infrastructure in place to offer the combined packages, and the chances of overpaying for assets to catch up with them was too high.

Assuming Vodafone receives $116-132 billion of proceeds from the sale, analysts at Citi said on Friday it could distribute $40 billion in cash and Verizon common stock valued at around $26-34 billion to shareholders. That would equate to a cash distribution of 52 pence a share.

The analysts expect Vodafone to pay around $5 billion in tax, keep $15 billion to reduce debt and retain $30-38 billion in deferred proceeds.

That plan could prove unpopular among some investors.

“We would want as much cash back as possible. I appreciate they have to invest in the core of what will be left post the Verizon disposal, but I think a lot of people once they have their money back will look to exit the equity.”

“Look at this another way: people who dispose of assets tend to drive their share price up. People who acquire assets, tend to drive their share price down,” the investor said.

However, Vodafone should have enough money to appease both camps, a third fund manager at a top 10 shareholder said.

“Any (acquisition) by Vodafone is going to be in the low-single-digit billions, which in the context of $110 or $120 billion of proceeds, it’s a small proportion … you can give at least half of the cash back, have a bit of a war chest and strengthen your balance sheet,” the investor said.

(Additional reporting by Paul Sandle; Editing by Will Waterman)

Report: Microsoft, AmEx Seek Stakes in Foursquare

By Dunstan Prial

FOXBusiness

Microsoft (MSFT) and American Express (AXP) are competing for a stake in social media company Foursquare, according to a report Friday.

Citing people familiar with the matter, Bloomberg News said the two companies have chosen not to enter into a partnership while pursuing an investment in Foursquare, which allows users to alert others via social media of their whereabouts, usually a restaurant or a store.

New York-based Foursquare is currently talking to a number of potential investors and negotiations with Microsoft and American Express may not lead to a deal, the report said.

Foursquare, riding the social media craze, was recently valued by venture capitalists at a whopping $600 million. But some analysts have expressed skepticism of that figure.

The company reported just $2 million in sales in 2012.

But, according to the Bloomberg report, the company is starting to benefit from a new ad policy that allows advertisers to send ads to Foursquare users shortly after users post their locations. Foursquare’s chief revenue officer recently told Bloomberg those ads are raising three times the amount of money the company had predicted.

Both Microsoft and American Express view an investment in Foursquare as another way to monetize the growing power of social media. Spokesmen for the companies couldn’t immediately be reached for comment.